ABOUT ME
Hello! I’m Kassey, a UX leader, product designer, design thinker, and advocate for thoughtful human-centered design.
As a leader I support a diverse team of designers skilled in research, design, development, and analytics. I focus on building strong, collaborative partnerships to create a culture that is inclusive, strategic, and built to last. Our practice blends product and service design, experience strategy, research, and design thinking – always with a deep commitment to elevating the user experience.
My leadership and design approach is rooted in empathy – for the people using the product and the people building them.
I’ve led UX efforts across different industries to deliver user-centered, research-drive solutions that align business goals with human needs.
CORE UX VALUES
Every practitioner should have a north star…what are the principles that guide them in their craft? Below are just a few of mine when it comes to UX and design:
GET MESSY
The difficult stuff is where the growth is
BE PROACTIVE
Anticipate user, technology, and business needs
PUT THE USER FIRST
Solutions must be useful and usable before they can be profitable
DO BETTER
Always look for ways to improve and don’t take offense to feedback
HAVE FUN
Bonds are built by great experiences